MASSPRODUCTIONS AND EYES OF MY MIND present an incense stick holder named “Smudge Tool” together with an incense stick with a scent named “Modernist Spirit”.

”The only thing in the brief was ’not too hippy.’ An incense holder is always on display; it must look good but can be a modern industrial object that enhances ones desire for incense. Smudge Tool is a very functional incense holder with a finish reminiscent of a psychedelic rainbow,” explains Chris Martin, design director at Massproductions. Smudge Tool is made in folded steel sheet with the surprising addition of a wingnut. It comes in one finish only - Yellow Galvanized.

The incense holder Smudge Tool is presented alongside the custom incense scent, Modernist Spirit. ”How do you represent a company philosophy through only one of the senses? “Modernist Spirit” is an abstract idea, unrelated to olfactory delight – to bridge that divide is to unlock the experience. What is the scent of modernism? Here’s your answer, ” explains Magnus Elebäck, CEO of Massproductions, when describing the scent behind the Modernist Spirit incense.